St. Vital Centre Video Tutorial Series

CHALLENGE
Create a series of beauty tutorial videos for St. Vital Centre’s style and beauty blog, Spark.

INSIGHTS
Spark provides style and beauty inspiration to local women featuring products and experts from St. Vital Centre, establishing the Centre as a fashion and lifestyle destination in Winnipeg. With video becoming increasingly popular on social media, we consistently create video content for Spark. The videos need to be simple, practical, and engaging, and reflective of St. Vital Centre’s brand and voice.

RESULTS
The videos performed extremely well on social media, and the related Spark post pages experienced high levels of traffic. The dry shampoo video garnered 14.5k impressions within three days of publishing the video on Facebook, and 732 page views on Spark.

ClientSt. Vital CentreProjectVideo TutorialsLinkwww.stvitalcentrespark.com