St. Vital Centre Spark Style Video

CHALLENGE
Create an entertaining video to showcase retailer product, as part of ongoing content creation for St. Vital Centre’s blog, Spark.

INSIGHT
Developed for a Spark post promoting spring dresses, the video shows how effortless getting ready in the morning can be with the perfect dress. Aiming for something lighthearted and fun to watch (and rewatch), we planned and shot the footage backwards, then played it in reverse for the final effect.  

RESULTS
The video showcases product in a captivating way, enhancing the St. Vital Centre and Spark brands.