St. Vital Centre Giftcard Campaign

CHALLENGE
Boost awareness and sales of St. Vital Centre Giftcards over the Christmas shopping season.

INSIGHT
St. Vital Centre partnered with David’s Tea to incentivize St. Vital Centre Giftcard sales during the Christmas season. The creative needed to be primarily St. Vital Centre branded, while also aligning with the David’s Tea brand, and clearly communicating the promotion.

RESULTS
The promotion was a success, with the full quantity of David’s Tea coupons given out by Christmas.